Wednesday, 24 March 2010

Initial Magazine Analysis

This is Love magazine its a high fashion magazine and it is released twice annually. Firstly, looking at the colour palette it is easy to see that it is very plain, but practical in that it is easily read, and still captures the essence of the photograph used. I think the use of black, grey and white is quite nice although too much of it makes it seem a little bleak, and in need of a splash of colour. I do however really like it on the photograph, i've also seen other photographs in greyscale and i find that it is a very flattering effect on any model. The layout of the whole front cover is extremely simple but to-the-point. We can easily see the theme and spotlight of the magazine by reading the small caption. Looking at the masthead, I really like the fact it is a single syllable, and four letters give an even look to the whole page - as it spreads across the top. I like the fact it takes up the whole width, however I think the font is very formal, and quite boring, but this is infact saved by the 'hand-written' look of the coverline that reads "Fashion and Fame."
Amelia's magazine is based around art and music which the art side of the theme can easily be recognized through the front cover. It is not a common looking magazine, it has absolutely no cover lines - it just relies on the intriguing art work used. I think the colour palette is really nice, but I also understand that they haven't really restricted their palette, as it is a picture - needing many different colours. I love the font of the title saying "amelia's" and judging by that and the overall name, it's easy to see what gender the target audience is - female. Another thing that inspires me - although very insignificant - is the positioning of the bar code, the bottom left hand corner of a front cover is a very popular place to keep it, as it's quite out of sight.
i-D is another fashion magazine that again adopts a very restricted colour palette (may be a recurring theme to high fashion magazines) But with this, unlike with 'Love magazine' it has one contrasting colour, this being the peachy - beige colour. This idea I think is really good as it gives dominance to that significant colour and this could be used in quite an artistic way e.g picking out the red in a persons lips but keeping the rest of the image in greyscale. The masthead is simple but quite powerful - it has a name that would be very easily recognised, and it fits in with the overall look of the magazine. With this magazine though, I find the use of fonts, and layout a bit boring. The fonts - to me almost make me think of a male magazine, as they are not flowing, theyre quite 'blocky'. And the layout of the coverline seems asthough it hasen't been thought about enough - we can tell that it had to be in a very dominant part of the page as it is the only coverline there is - but the peachy colour on the white background seems to merge abit, and from a small distance makes it quite hard to read.

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